This article covers every setting available in the Order Tracking configuration. Access these settings from Settings > Track in your Onward merchant dashboard.
Tip: Configure your Klaviyo event toggles before you start sending customer notifications, so events flow to exactly the right flows from day one.
Klaviyo Notifications
This section lists all 16 tracking events that can be pushed to Klaviyo. Each event has its own toggle, giving you granular control over which shipment milestones and exceptions trigger Klaviyo flows.
Important: This section is only active when Klaviyo is connected. If you haven't connected Klaviyo yet, you'll see a message: "Connect Klaviyo in Account Settings > Integrations to configure these events." All toggles will be grayed out until the connection is established.
The name on each toggle is also the exact metric name Klaviyo uses, so you can search for it directly in Klaviyo's flow builder. The status key is the internal shipment status the event maps to — useful when you're matching an event up to a tracking status or building conditional logic in a flow.
Shipment Tracking Events
Toggle & Klaviyo metric name | Status key | Default |
Onward Shipment Label Printed |
| Enabled |
Onward Shipment Label Purchased |
| Enabled |
Onward Shipment Confirmed |
| Enabled |
Onward Shipment Carrier Picked Up |
| Enabled |
Onward Shipment In Transit |
| Enabled |
Onward Shipment Out for Delivery |
| Enabled |
Onward Shipment Delivered |
| Enabled |
Onward Shipment Available for Pickup |
| Enabled |
Onward Shipment Picked Up |
| Enabled |
Onward Shipment Delayed |
| Enabled |
Onward Delivery Error |
| Enabled |
Onward Shipment Returning to Sender |
| Enabled |
Shipping Exception Events
Toggle & Klaviyo metric name | Status key | Default |
Onward Fulfillment Stalled |
| Enabled |
Onward Shipment Stalled |
| Enabled |
Onward Shipment Stuck |
| Enabled |
Onward Attempted Delivery |
| Enabled |
Two tracking statuses have no Klaviyo event of their own: buyer_action_required and ready_for_recipient_pickup. They still appear on the Track Page, but they will not trigger a flow.
How Toggles Work
Enabled: The event is pushed to Klaviyo every time it occurs. Any Klaviyo flows using this event as a trigger will fire.
Disabled: The event is not pushed. Klaviyo flows using this event will stop receiving new entries. Existing queued messages are not affected.
You can toggle events on or off at any time. Changes take effect immediately for future shipment events.
Recommended Configurations
Full visibility (default): Keep all events enabled. Build Klaviyo flows for the events you want to act on, and leave the rest as data you can query later.
Minimal notifications: If you only want to notify customers at key moments, consider enabling just:
Onward Shipment In Transit (or Confirmed)
Onward Shipment Out for Delivery
Onward Shipment Delivered
Onward Delivery Error
Disable label-related events and intermediate statuses if you don't plan to build flows for them.
Exception-focused: If your main goal is proactive problem detection, prioritize:
Onward Fulfillment Stalled
Onward Shipment Stalled
Onward Shipment Stuck
Onward Delivery Error
Onward Attempted Delivery
Track Page URL
This is the URL of your "Track Your Order" page on Shopify. It's automatically set when Onward creates the Track Page during setup.
Default format: https://your-store.com/pages/onward-track
This URL is used in:
The Onward order confirmation email (if the tracking link is enabled).
Klaviyo event properties (
track_page_url) for use in your flow templates.
In most cases, you won't need to change this — it's configured automatically.
Display Track Link in Emails
When enabled, the Onward order confirmation email includes an "Order Tracking" section with a link to the customer's tracking page. This requires:
Order Tracking to be active for your store.
A valid Track Page URL to be set.
If both conditions are met, the email will include a branded tracking card that links the customer directly to their shipment status on your Track Page.
